The Power of Collaboration

Because technology adoption is global, so international connectivity must be also. And that requires trusted collaboration. Something easy to say, but harder to action.

PROJECTR® International is opening regional tech hubs in partnership with like-minded collaborators around the world to accelerate innovation. and drive collaboration.

These spaces will aid knowledge transfer, speed up commercialisation, provide more venture capital inflows and deeper government to government cooperation between countries within the fast growing virtual, cinematic, mixed and augmented reality fields that we collectively refer to as Cross Reality (XR).

Although our XR Centres offer workspaces, immersive R&D tech labs, industry events such as demo days, VR Association meet-ups and training workshops as well as access to the technology that powers our XR industry, it’s the camaraderie, trust and advice shared between residents that is the lifeblood of a successful centre. And that’s what we’re tackling in 2018.

As an example of the need for international collaboration, look down to New Zealand  where advanced creativity and quality content creation are globally recognised attributes of that nation’s film, games and entertainment industries. Whereas in the markets of Taiwan and China, the rapid prototyping, manufacture (at scale) and global commercialisation of hardware and tools is what sets those VR territories apart. Building collaborative partnerships between these nations allows for kiwi creativity to be packaged and delivered on Chinese or Taiwanese consoles and in VR arcades throughout Asia. These engagements are already well-advanced, providing demand for services such as the PROJECTR® XR Centres.

Talent transfer is another positive byproduct of the exchanges that happen between countries and between PROJECTR® XR Centres. Like many other IT and telecommunications industry fields, the virtual and augmented reality sector will face severe talent shortages as it grows.  Building skills and networks through effective collaboration now may provide critical access to talent in future years.